You have a friend starting her first Google Ads campaign. What would you suggest about how to choose keywords?

You have a friend starting her first Google Ads campaign. What would you suggest about how to choose keywords?

·          Keep each keyword to a single word, rather than a phrase
·          Set a theme for each ad group and choose related keywords
·          Set a theme for each campaign and choose related keywords
·          Include more than 50 keywords in 1 ad group

  • Correct Answer is :
  •  Set a theme for each ad group and choose related keywords


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