When creating text ads to advertise a client's small chain of Italian restaurants, what should you include in the ad text to make it compelling to potential customers?

38. When creating text ads to advertise a client's small chain of Italian restaurants, what should you include in the ad text to make it compelling to potential customers?
  • An exclamation point in the display URL
  • Include call–to–actions, such as "Find the nearest location"
  • Information about Italian food in the description
  • Use the same headline and description as other advertisers

Correct Answer
Include call–to–actions, such as "Find the nearest location"

Comments

Post a Comment

Popular posts from this blog

What information does a target cost-per-acquisition (CPA) bid strategy need in order to find the optimal cost-per-click (CPC) bid for an ad each time it's eligible to appear?

What information does a target cost-per-acquisition (CPA) bid strategy need in order to find the optimal cost-per-click (CPC) bid for an ad each time it's eligible to appear? ·            Forecast data ·            Historical conversion data ·            Test conversions ·            Manual bid changes Correct Answer is : •               Historical conversion data Source: https://academy.exceedlms.com
Read more

Nadia manages a local gym and is running an ad to drive more free trial memberships. What could she include in her ad text?

44.  Nadia manages a local gym and is running an ad to drive more free trial memberships. What could she include in her ad text? A prominent headline like “TRIAL MEMBERSHIPS AVAILABLE” A call-to-action like "Visit our gym now" A promotion like "20% off fitness classes" A call-to-action like "Sign up for a free trial" Correct Answer A call-to-action like "Sign up for a free trial"
Read more