Each campaign in your Google Ads account should have a single:

33. Each campaign in your Google Ads account should have a single:
  • business goal
  • maximum cost–per–click (max. CPC) bid
  • landing page
  • ad group

Correct Answer
business goal

Comments

Post a Comment

Popular posts from this blog

What information does a target cost-per-acquisition (CPA) bid strategy need in order to find the optimal cost-per-click (CPC) bid for an ad each time it's eligible to appear?

What information does a target cost-per-acquisition (CPA) bid strategy need in order to find the optimal cost-per-click (CPC) bid for an ad each time it's eligible to appear? ·            Forecast data ·            Historical conversion data ·            Test conversions ·            Manual bid changes Correct Answer is : •               Historical conversion data Source: https://academy.exceedlms.com
Read more

An advertiser wants to improve the position of Google ads on Google but isn't willing to raise bids. What else could increase Ad Rank?

An advertiser wants to improve the position of Google ads on Google but isn't willing to raise bids. What else could increase Ad Rank? ·            Make changes to improve the components of Quality Score ·            Review impression share data to identify missed opportunities ·            Lower bids on keywords with a low clickthrough rate (CTR) ·            Change keyword match types from exact match to phrase match Correct Answer is : •               Make changes to improve the components of Quality Score Source: https://academy.exceedlms.com
Read more