Why is it recommended to separate Display Network campaigns from Search Network campaigns?

Why is it recommended to separate Display Network campaigns from Search Network campaigns?
·          Separate campaigns allow for more accurate location targeting
·          Different campaign settings may be more effective on different networks
·          Higher bids are required to be successful on the Display Network
·          Lower clickthrough rates (CTRs) on the Display Network can negatively affect Quality Score

Correct Answer is :
Different campaign settings may be more effective on different networks


Comments

Popular posts from this blog

What information does a target cost-per-acquisition (CPA) bid strategy need in order to find the optimal cost-per-click (CPC) bid for an ad each time it's eligible to appear?

Nadia manages a local gym and is running an ad to drive more free trial memberships. What could she include in her ad text?