If your client runs a car dealership and wants to increase brand awareness among auto enthusiasts, which bidding type would you suggest?

If your client runs a car dealership and wants to increase brand awareness among auto enthusiasts, which bidding type would you suggest?
·          Cost–per–view (CPV)
·          Target cost–per–acquisition (CPA)
·          Viewable cost–per–thousand impressions (vCPM)
·          Cost–per–day (CPD)

Correct Answer is :
Viewable cost–per–thousand impressions (vCPM)


Comments

Popular posts from this blog

What information does a target cost-per-acquisition (CPA) bid strategy need in order to find the optimal cost-per-click (CPC) bid for an ad each time it's eligible to appear?

Nadia manages a local gym and is running an ad to drive more free trial memberships. What could she include in her ad text?