Negative keywords can help advertisers better target their ads by:

26. Negative keywords can help advertisers better target their ads by:
  • increasing the number of relevant Display Network placements
  • reducing the number of irrelevant clicks
  • raising the average position of their ads
  • reducing their campaign's daily budget recommendations

Correct Answer
reducing the number of irrelevant clicks

Comments

Popular posts from this blog

What information does a target cost-per-acquisition (CPA) bid strategy need in order to find the optimal cost-per-click (CPC) bid for an ad each time it's eligible to appear?

You have a budget of US$75 per day for your client’s Search campaign, and you’d like to set a maximum cost-per-click (max. CPC) bid of US$1. How can you validate that this is the right bid amount for getting the most clicks?

An advertiser wants to improve the position of Google ads on Google but isn't willing to raise bids. What else could increase Ad Rank?